Who are the “underbanked?”
March 3, 2009 | customers, industry | Comments (0)
The Center for Financial Services Innovation has released the results of a survey on “underbanked” consumers. They define underbanked consumers as “those that may have a current checking account and/or current savings account and have made one or more non-bank fnancial transactions in the past 30 days.
Survey findings:
-
US underbanked population: 40 million households (106 million individuals)
-
Household Income: $26,390 (median), $47,500 (mean)
-
Ethnicity: White (Non-Hispanic)60%, Hispanic- 19%, Black(Non-Hispanic)-16%, Other- 5%
-
Homeownership: 63% own, 28% rent, 8% live rent free
-
Adults living in household: Three (mean)
-
Marital Status: 29% never married, 27% married,16% divorced/separated, 8% widowed
-
Children in household: 45% yes
Comments»
No comments yet.