It isn’t even a fair measurement to calculate payday loans using APR, anyway. Using that logic, bank overdraft fees and credit-card late fees would seem astronomical, too.

The fees our stores charge pay for my salary and benefits, taxes and rent, just like any other business. Payday advance lenders provide short-term loans to people who need help and are good members of the local business community. Lowering the limit on what we can collect for our service will hurt families, and that’s not right.